Founder, Young Hungry Free

Winnie Ong

Winnie Ong had a vision in mind to close the market gap for the type of woman she wanted to dress and represent. As Singapore is sprinkled with shops that only cater to corporate and ladylike forms of dressing, Winnie took it upon herself to provide something different.

As a ten-year brand, Young Hungry Free managed to push the boundaries of the local online scene with its edgy and timeless wardrobe staples. Thus, strongly differentiating the brand from the existing market through its strong concept of empowerment. The brand ignifies youthfulness, the desire to grow and be free on your terms.