Joyce Orallo Lim, founder of Chokmah.

Founder, Chokmah

Joyce Orallo Lim

Chokmah (pronounced hok-mah, meaning "wisdom" in Hebrew), is a local and sustainable lifestyle homeware brand. Joyce Orallo Lim has a devotion to exhibiting art as a sustainable craft. The usage of Jesmonite allows her to create eco-friendly products as the medium is recyclable. Success came within less than two years when her home business expanded into retail. Various media outlets like SethLui, Timeout, Zula, and many more featured her trendy workshops.

In addition, she was invited to a talk to empower women in the Singapore Malay Chamber of Commerce and industry. At the same time, she employs ex-convicts and youths to help guide them back to society.